Shoppers encouraged to 'give the gift of Exmoor' this Christmas


A new campaign encouraging people to buy local Exmoor produce at Christmas, and those from further afield to get Exmoor delivered, has just been launched by Exmoor National Park Authority and Visit Exmoor as part of their on-going #EatExmoor initiative.

The campaign aims to take the worry out of present buying by highlighting the wide range of Exmoor producers offering online ordering and nationwide deliveries.

Follow Visit Exmoor on social media, or head to, for inspiration from local producers and tourism businesses offering gift vouchers for stays and meals, online shops, takeaway and local delivery services, plus Exmoor giveaways you don’t want to miss!

Cally Elston from Visit Exmoor, said: “Whether visitors or residents, there are so many ways everyone can enjoy a taste of Exmoor, and support our local economy by buying local produce. This gives everyone the opportunity to have a piece of Exmoor, wherever they are.”

The campaign is also backed by Exmoor Magazine and Edible Exmoor, with local chefs and producers sharing their favourite seasonal winter recipes using delicious Exmoor produce at Further contributions are welcomed.

Exmoor Hill Farming Network (EHFN) have joined in to promote sales of local meats at Christmas. The superior taste and health benefits of eating Exmoor grass-fed lamb were celebrated earlier this year with the release of a new film and register of farms supplying lamb direct to the public available at

Katherine Williams from EHFN, said: “Our farms can deliver locally or send their meat boxes nationwide so everyone can benefit from the succulent grass-fed meat produced on Exmoor in the knowledge they are supporting a rural community and getting the taste of Exmoor wherever they live.”

One of the chief ideas being promoted is for people to build their own Exmoor hamper. Dan James, Sustainable Economy Manager at Exmoor National Park Authority, said: “Many of our small local shops sell produce that has been produced locally, so why not give the gift of Exmoor and build your own hamper full of fine Exmoor produce?

"If getting to the shops isn’t possible, search #EatExmoor or head to the Edible Exmoor website and be inspired by the wide range of local produce now available online and for nationwide delivery. These products are available in many of our local shops or direct from producers, so everyone benefits, and you’ll be giving your loved one a completely unique gift.”

Ready-made Exmoor hampers are available from businesses such as The Big Cheese and Porlock Bay Oysters in Porlock, West Somerset Garden Centre in Minehead, and the Selworthy Pantry.

For more reasons to #EatExmoor see:

Published: 27 November 2020

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