Marketing and Business Support
Making the Most of the Exmoor Brand
The Exmoor brand is the official tourism brand for the Greater Exmoor area and we encourage you to make use of it. Variants of the logo are available for your use free of charge, subject to the conditions stated within the brand guidelines. You can download the logos and guidelines.
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Exmoor and Experiential Tourism
Exmoor has many special qualities which people enjoy but it’s the special experiences they have that make it truly memorable. Watch a brief video introducing the concept of experiential tourism, and download a practical guide to help with your marketing.
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Further resources available here as part of the National Park Experience Collection.
Practical help for rural tourism businesses
The toolkit has been written and developed for rural tourism businesses of all kinds, scales and stages of development. Suitable for a range of businesses, from accommodation to pubs, activity providers, retail and visitor attractions, small or large, start-up or an established enterprise.
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Further resources available here as part of the National Park Experience Collection.
Flickr Photos
Access an online resource of high-quality images, available to download and utilise for non-commercial use, in any of your marketing materials. Please credit Exmoor National Park Authority and the name of the photographer (where given) alongside any photos used. In this instance non-commercial relates to not using the images for 'monetary compensation' such as on saleable goods / publications. Businesses may use the images to aid their marketing of the area.
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YouTube Videos
A range of videos are available to embed on your website or to be shared on social media. Covering a range of topics that highlight Exmoor's special qualities.
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National Park Experience Collection Resources
Access resources developed to help businesses create new experiential tourism products and work with the international travel trade.
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Key Messages
Key messages have been drawn up to help tourism providers to convey some of the key information relating to Exmoor National Park, in line with publications and information from the National Park Authority.
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Sustainable Tourism
In the past ‘Sustainable Tourism’ has been seen purely as an additional marketing tool by some. Today it is widely recognised as a strategic goal which aims to improve tourism for the benefit of all.
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- Health and Wellbeing
- Guidance for Event Organisers
- Services Information for Exmoor
- Information for Farmers and Land Managers
- Information for Tourism Providers
- Business & Economy
- Grants and Funding
- Park Partners
- The Lynmouth Pavilion Project
- Superfast Broadband
- Affordable Housing on Exmoor
- Brendon Commons Council
- Headwaters of the Exe Project
- Eat Exmoor
- Climate Action
